PrimeRFP SCOUT · Federal Contract Recompete Brief

FA701424F0329Betterup leadership coaching licenses- SBIR — Betterup, Inc

Betterup, Inc holds $16.4M across 26 federal awards, concentrated at Department of Defense (DOD). This PIID sits alongside 4 related awards under parent FA701423D0017. PoP ended Sep 10, 2025 — the usual 12–18 month planning window is closed; recompete action looks late or overdue.

Fa7014 Afdw Pk
Awarding office
Betterup, Inc
Recipient
Sep 10, 2025
PoP end
$6M
Obligated
$6M
Potential
541715
NAICS
DA10
PSC

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Contract facts

Federal
Contract numberFA701424F0329
Also listed asFA7014-24-F-0329
Also listed asFA701423D0017-FA701424F0329
AgencyFa7014 Afdw Pk
Awarding officeFa7014 Afdw Pk
Awarding agencyDepartment of Defense (DOD)
Funding agencyDepartment of Defense (DOD)
IncumbentBetterup, Inc
CAGE85TA8
UEIDCU2NFMLNL14
NAICS541715
PSCDA10
Parent IDIQ / IDVFA701423D0017
Place of performanceJB ANDREWS MD
Pricing typeFirm Fixed Price
Extent competedCompeted Under SAP
PoP startSep 11, 2024
PoP end (current)Sep 10, 2025
Obligated$6M
Current value$6M
Potential value$6M

BETTERUP LEADERSHIP COACHING LICENSES- SBIR PHASE III is a federal award for Fa7014 Afdw Pk held by Betterup, Inc. Estimated value $6M ($6M obligated). Current period of performance ends Sep 10, 2025. Place of performance: JB ANDREWS MD.

BETTERUP LEADERSHIP COACHING LICENSES- SBIR PHASE III

Recompete timing

Public
Past PoP end (345 days ago)

Current PoP ended Sep 10, 2025 (345 days ago). The usual 12–18 month agency planning window is closed — recompete action looks late / overdue relative to a normal cycle. Watch for bridge orders, follow-ons, or a new solicitation.

Incumbent footprint

Public record

Betterup, Inc$16.4M obligated across 26 awards (firm-wide, all agencies) · lead buyer Department of Defense (DOD).

% of firm-wide obligated ($16.4M) · all agencies
Department of Defense (DOD)$15.2M · 93%Department of Health and Human Services (HHS)$459K · 3%Department of the Treasury (TREAS)$384K · 2%
Department of Housing and Urban Development (HUD)$310K · 2%
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Related awards

Same parent · incumbent
FA701425F0184
BETTERUP LEAD COACHING LICENSE (G-LEAD).
$734K
Sep 21, 2026
FA701425P0034
BETTERUP LEADERSHIP COACHING LICENSES - SBIR PHASE III
$245K
Sep 29, 2026
FA701425F0344
THE PURPOSE OF THIS TASK ORDER IS TO: 1. UNILATERALLY ISSUE A TASK ORDER IAW THE CURRENT P…
$3.6M
Sep 30, 2026
N0018926PL065
BETTERUP HTP- 410 LICENSE SUBSCRIPTIONS
$2.0M
Apr 8, 2027

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Frequently asked questions

What is contract FA701424F0329?

FA701424F0329 (Betterup leadership coaching licenses- SBIR) is a Fa7014 Afdw Pk award with a potential value of $6M, currently held by Betterup, Inc. Figures are USASpending-sourced public-record facts plus SCOUT recompete analysis.

What is FA7014-24-F-0329?

FA7014-24-F-0329 is the dashed form of PIID FA701424F0329 (Betterup leadership coaching licenses- SBIR), held by Betterup, Inc. Same award — SCOUT canonicalizes compact, dashed, and parent-child identifiers to one brief.

Which office awarded FA701424F0329?

Fa7014 Afdw Pk awarded FA701424F0329 to Betterup, Inc (potential $6M).

Who is the incumbent on FA701424F0329?

Betterup, Inc is the incumbent with $16.4M across 26 related awards in SCOUT’s public footprint. The current period of performance ends Sep 10, 2025.

When does Betterup, Inc’s FA701424F0329 come up for recompete?

SCOUT tracks a period-of-performance end of Sep 10, 2025. Actual solicitation timing can shift with extensions, bridges, or consolidations.

Data: Showing contracts ≥ $100K from federal procurement records (FPDS-NG, SAM.gov, and related repositories), normalized by PrimeRFP SCOUT. Each row keyed by Award ID (PIID); task orders appear as independent rows.

Data as of · refreshed monthlyLatest procurement action
Sources: USASpending, FPDS, SAM.gov · Public-record facts + SCOUT analysis shown above; personalized scoring in SCOUT.
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