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Cookie Policy

Last Updated: March 12, 2026

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, PrimeRFP) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., advertising, interactive content, and analytics).

2. Why Do We Use Cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies enable us to track and target the interests of our users to enhance the experience on our website. Third parties serve cookies through our website for analytics and other purposes.

3. Types of Cookies We Use

Essential Website Cookies

These cookies are strictly necessary to provide you with services available through our website and to use some of its features, such as access to secure areas. Because these cookies are strictly necessary to deliver the website, you cannot refuse them without impacting how our website functions.

Performance and Functionality Cookies

These cookies are used to enhance the performance and functionality of our website but are non-essential to their use. However, without these cookies, certain functionality may become unavailable. These cookies collect information about how you use our website, including which pages you visit most often and any error messages you may receive.

Analytics and Customization Cookies

These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website for you. We use services like Google Analytics, Heap Analytics, and other analytics providers to collect this data.

Analytics Services We Use:

  • Google Analytics: Helps us understand how visitors interact with our website
  • Heap Analytics: Tracks user behavior and event analytics
  • Google Tag Manager: Manages tracking codes and marketing tags
  • Vercel Analytics: Provides performance and usage metrics

Advertising Cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

4. How Can You Control Cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie table above or by setting your preferences in your browser.

Browser Controls

Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalized to you. It may also stop you from saving customized settings like login information.

Browser-specific instructions:

  • Google Chrome
  • Mozilla Firefox
  • Apple Safari
  • Microsoft Edge

Opting Out of Analytics

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

5. Do Not Track Signals

Some browsers incorporate a "Do Not Track" (DNT) feature that signals to websites that you visit that you do not want to have your online activity tracked. How browsers communicate the DNT signal is not yet uniform, and we currently do not respond to DNT signals.

6. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. We encourage you to review this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this Cookie Policy indicates when it was last updated.

7. Where Can You Get Further Information?

If you have any questions about our use of cookies or other technologies, please contact us at:

Email: support@primerfp.com

For more information about our privacy practices, please review our Privacy Policy.

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