PrimeRFP SCOUT · Federal Contract Recompete Brief

W9124D25F0024Fy25 LOCAL marketing SOCIAL EARNED MEDIA — Ddb Chicago Inc

Ddb Chicago Inc holds $1.3B across 39 federal awards, concentrated at Department of Defense (DOD). This PIID sits alongside 4 related awards under parent W9124D19D0001. PoP ended Nov 15, 2025 — the usual 12–18 month planning window is closed; recompete action looks late or overdue.

W6qm Micc-Ft Knox
Awarding office
Ddb Chicago Inc
Recipient
Nov 15, 2025
PoP end
$89.1M
Obligated
541810
NAICS
R701
PSC

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Contract facts

Federal
Contract numberW9124D25F0024
Also listed asW9124D-25-F-0024
Also listed asW9124D19D0001-W9124D25F0024
AgencyW6qm Micc-Ft Knox
Awarding officeW6qm Micc-Ft Knox
IncumbentDdb Chicago Inc
UEIZYCVPMAU6MH8
NAICS541810

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PSCR701
Parent IDIQ / IDVW9124D19D0001
Place of performanceCHICAGO, IL
Related solicitationW9124D24R0083
PoP end (current)Nov 15, 2025
Obligated$89.1M

FY25 LOCAL MARKETING, SOCIAL & EARNED MEDIA, AND OPERATIONAL INFRASTRUCTURE TASK ORDER. is a federal award for W6qm Micc-Ft Knox held by Ddb Chicago Inc. Estimated value $97.3M ($89.1M obligated). Current period of performance ends Nov 15, 2025. Place of performance: CHICAGO, IL. Related solicitation W9124D24R0083.

FY25 LOCAL MARKETING, SOCIAL & EARNED MEDIA, AND OPERATIONAL INFRASTRUCTURE TASK ORDER.

Recompete timing

Public
Past PoP end (278 days ago)

Current PoP ended Nov 15, 2025 (278 days ago). The usual 12–18 month agency planning window is closed — recompete action looks late / overdue relative to a normal cycle. Watch for bridge orders, follow-ons, or a new solicitation.

Incumbent footprint

Public record

Ddb Chicago Inc$1.3B obligated across 39 awards (firm-wide, all agencies).

Sole agency: Department of Defense (DOD)
Department of Defense (DOD)$1.3B · 100% of firm total
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Related awards

Same parent · incumbent
W9124D25FA228
PROVIDES CAPABILITY TO PARTICIPATE IN UPFRONT AND OFFSET MEDIA BUYS
Department of Defense (DOD) · DDB CHICAGO INC.
$46.6M
Sep 27, 2026
W9124D26FA007
NATIONAL MEDIA / TALENT AND FURNISHINGS (NMTF) TASK ORDER (TO) PROVIDES NATIONAL MEDIA PUR…
Department of Defense (DOD) · DDB CHICAGO INC.
$127.4M
Nov 15, 2026
W9124D26FA006
THE PROGRAM PROVIDES THE ARMY WITH FULL-SERVICE ADVERTISING TO PROVIDE A NATIONWIDE ADVERT…
Department of Defense (DOD) · DDB CHICAGO INC.
$81.5M
Nov 15, 2026
W9124D24F0010
FY24 DATA & PERFORMANCE
Department of Defense (DOD) · DDB CHICAGO INC.
$200.6M
Jan 29, 2027

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Frequently asked questions

What is contract W9124D25F0024?

W9124D25F0024 (Fy25 LOCAL marketing SOCIAL EARNED MEDIA) is a W6qm Micc-Ft Knox award with an estimated value of $97.3M, currently held by Ddb Chicago Inc. Figures are USASpending-sourced public-record facts plus SCOUT recompete analysis.

What is W9124D-25-F-0024?

W9124D-25-F-0024 is the dashed form of PIID W9124D25F0024 (Fy25 LOCAL marketing SOCIAL EARNED MEDIA), held by Ddb Chicago Inc. Same award — SCOUT canonicalizes compact, dashed, and parent-child identifiers to one brief.

Which office awarded W9124D25F0024?

W6qm Micc-Ft Knox awarded W9124D25F0024 to Ddb Chicago Inc.

Who is the incumbent on W9124D25F0024?

Ddb Chicago Inc is the incumbent with $1.3B across 39 related awards in SCOUT’s public footprint. The current period of performance ends Nov 15, 2025.

When does Ddb Chicago Inc’s W9124D25F0024 come up for recompete?

SCOUT tracks a period-of-performance end of Nov 15, 2025. Actual solicitation timing can shift with extensions, bridges, or consolidations.

Data: Showing contracts ≥ $100K from federal procurement records (FPDS-NG, SAM.gov, and related repositories), normalized by PrimeRFP SCOUT. Each row keyed by Award ID (PIID); task orders appear as independent rows.

Data as of · refreshed monthlyLatest procurement action
Sources: USASpending, FPDS, SAM.gov · Public-record facts + SCOUT analysis shown above; personalized scoring in SCOUT.
primerfp.com/intel/contract/W9124D25F0024