PrimeRFP SCOUT · Federal Contract Recompete Brief

N0018923FZ904Marketing and advertising services — Young & Rubicam LLC

Young & Rubicam LLC holds $308.6M across 128 federal awards, concentrated at Department of Defense (DOD). PoP ended Sep 24, 2024 — the usual 12–18 month planning window is closed; recompete action looks late or overdue.

NAVSUP Flt Log Ctr Norfolk
Awarding office
Young & Rubicam LLC
Recipient
Sep 24, 2024
PoP end
$17.9M
Obligated
$17.9M
Potential
541810
NAICS
R701
PSC

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Contract facts

Federal
Contract numberN0018923FZ904
Also listed asN0018921DZ024-N0018923FZ904
AgencyNAVSUP Flt Log Ctr Norfolk
Awarding officeNAVSUP Flt Log Ctr Norfolk
Awarding agencyDepartment of Defense (DOD)
Funding agencyDepartment of Defense (DOD)
IncumbentYoung & Rubicam LLC
CAGE0CME6
UEIM837GULLR4W8
NAICS541810

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PSCR701
Parent IDIQ / IDVN0018921DZ024
Place of performanceNEW YORK NY
Pricing typeFirm Fixed Price
Extent competedFull And Open Competition
Related solicitationN0018923QZ435
PoP startSep 25, 2023
PoP end (current)Sep 24, 2024
Obligated$17.9M
Current value$17.9M
Potential value$17.9M

MARKETING AND ADVERTISING SERVICES FOR THE NAVY RECRUITING COMMAND - SPACE CHARGES MEDIA PLACEMENT DIGITAL MEDIA FY23 Q4 THROUGH FY24 Q4 is a federal award for NAVSUP Flt Log Ctr Norfolk held by Young & Rubicam LLC. Estimated value $17.9M ($17.9M obligated). Current period of performance ends Sep 24, 2024. Place of performance: NEW YORK NY. Related solicitation N0018923QZ435.

MARKETING AND ADVERTISING SERVICES FOR THE NAVY RECRUITING COMMAND - SPACE CHARGES MEDIA PLACEMENT DIGITAL MEDIA FY23 Q4 THROUGH FY24 Q4

Recompete timing

Public
Past PoP end (696 days ago)

Current PoP ended Sep 24, 2024 (696 days ago). The usual 12–18 month agency planning window is closed — recompete action looks late / overdue relative to a normal cycle. Watch for bridge orders, follow-ons, or a new solicitation.

Incumbent footprint

Public record

Young & Rubicam LLC$308.6M obligated across 128 awards (firm-wide, all agencies).

Sole agency: Department of Defense (DOD)
Department of Defense (DOD)$308.6M · 100% of firm total
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Frequently asked questions

What is contract N0018923FZ904?

N0018923FZ904 (Marketing and advertising services) is a NAVSUP Flt Log Ctr Norfolk award with a potential value of $17.9M, currently held by Young & Rubicam LLC. Figures are USASpending-sourced public-record facts plus SCOUT recompete analysis.

Which office awarded N0018923FZ904?

NAVSUP Flt Log Ctr Norfolk awarded N0018923FZ904 to Young & Rubicam LLC (potential $17.9M).

Who is the incumbent on N0018923FZ904?

Young & Rubicam LLC is the incumbent with $308.6M across 128 related awards in SCOUT’s public footprint. The current period of performance ends Sep 24, 2024.

When does Young & Rubicam LLC’s N0018923FZ904 come up for recompete?

SCOUT tracks a period-of-performance end of Sep 24, 2024. Actual solicitation timing can shift with extensions, bridges, or consolidations.

Data: Showing contracts ≥ $100K from federal procurement records (FPDS-NG, SAM.gov, and related repositories), normalized by PrimeRFP SCOUT. Each row keyed by Award ID (PIID); task orders appear as independent rows.

Data as of · refreshed monthlyLatest procurement action
Sources: USASpending, FPDS, SAM.gov · Public-record facts + SCOUT analysis shown above; personalized scoring in SCOUT.
primerfp.com/intel/contract/N0018923FZ904