PrimeRFP SCOUT · Federal Contract Recompete Brief

NATIONAL EMERGENCY AT THE SOUTHERN BORDER: TASK ORDER 1 FOR STRONGER BORDERS, STRONGER AMERICA CAMPAIGN ADVERTISING AND…

Contract70RDA225FR0000009

NATIONAL EMERGENCY AT THE SOUTHERN BORDER: TASK ORDER 1 FOR STRONGER BORDERS, STRONGER AMERICA CAMPAIGN ADVERTISING AND… is a federal award for Department of Homeland Security (DHS) held by SAFE AMERICA MEDIA LLC. Estimated value $62.8M ($62.8M obligated). Current period of performance ends Aug 18, 2025 (potential Aug 19, 2025). Place of performance: ALEXANDRIA, VA.

$62.8M
Estimated Value
Aug 18, 2025
PoP End / Expires
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AnalysisPublic

SAFE AMERICA MEDIA LLC holds $142.8M across 4 federal awards, concentrated at Department of Homeland Security (DHS). PoP ended Aug 18, 2025 — the usual 12–18 month planning window is closed; recompete action looks late or overdue.

Contract factsFederal
Contract number70RDA225FR0000009
AgencyDepartment of Homeland Security (DHS)
IncumbentSAFE AMERICA MEDIA LLC
UEIR64SJRYFDKM7
NAICS541613
PSCR701
Parent IDIQ / IDV70RDA225D00000004
Place of performanceALEXANDRIA, VA
PoP end (current)Aug 18, 2025
PoP end (w/ options)Aug 19, 2025
Obligated$62.8M

NATIONAL EMERGENCY AT THE SOUTHERN BORDER: TASK ORDER 1 FOR STRONGER BORDERS, STRONGER AMERICA CAMPAIGN ADVERTISING AND MEDIA SUPPORT SERVICES

Recompete timingPublic
Past PoP end (343 days ago)

Current PoP ended Aug 18, 2025 (343 days ago). The usual 12–18 month agency planning window is closed — recompete action looks late / overdue relative to a normal cycle. Watch for bridge orders, follow-ons, or a new solicitation.

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Incumbent footprintPublic record

SAFE AMERICA MEDIA LLC$142.8M obligated across 4 awards (firm-wide, all agencies).

Sole agency: Department of Homeland Security (DHS)
Department of Homeland Security (DHS)$142.8M · 100% of firm total
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Data: Showing contracts ≥ $100K from federal procurement records (FPDS-NG, SAM.gov, and related repositories), normalized by PrimeRFP SCOUT. Each row keyed by Award ID (PIID); task orders appear as independent rows. Register free to start exploring SCOUT →

Data as of · refreshed monthlyLatest procurement action
Sources: USASpending, FPDS, SAM.gov · Public-record facts + SCOUT analysis shown above; personalized scoring in SCOUT.
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